Crowdsourcing is the process of getting work or funding, usually online, from a crowd of people. The word is a combination of the words ‘crowd’ and ‘outsourcing’. The idea is to take work and outsource it to a crowd of workers.

Crowdsourcing is a net generation tool that can be used effectively by change agents in health and care to engage a diverse group of people in creative processes; patients, families, communities, colleagues, partner organisations. This article by @FrankHatzack explores the six key lessons learned from a bio-tech company that uses internal crowdsourcing to drive its innovation process.